Maeda-en Shiki Matcha - Green Tea Powder, 28g

Bought it as it was recommended by a Japanese acquaintance. It’s packaged in a sealed bag and then placed inside a sealed tin to ensure that it is fresh. I have used this to make matcha smoothies and it’s got that lovely, yummy matcha flavour that I was after. I will be using this to make some matcha baked goods as well.

Excellent!! I was recommended this by a friend who lives in Japan when I asked for authentic matcha after trying so many. It’s the deep mossy green colour it should be with a slight bitterness to the taste. Used it for lots of my baking and ice cream and one can lasted quite a while

Much smaller than I expected but it’s fine cause you only need a little bit each time

Love it!

This may say 'universal quality' on the tin but I have found it to be smoother and sweeter than some other green teas labelled as 'ceremonial grade'. I use 1/2 teaspoon and mix with hot water using a chasen. Recommended. Fyi, I bought this through Amazon but yet again 'verified purchase' is not highlighted so this is my last review for amazon.

Lovely! I am no expert, this is the first matcha tea I've tried; was a bit apprehensive but it is very pleasant. I add a very small quantilty of cooled boiled water, mix it to a paste and then add a little more until the powder is dissolved. Top up with water to required strength. Shame it costs so much on Amazon, I found mine for £8.80 in an oriental store. Will definitely get more, only need small quantities to make a cup, so should last a while.

Probably a mix of leaves rather than pure Tencha. I just wanted something cheap to get over my matcha latte cravings but this is not it. Tastes like the quality you would get at a sushi chain-restaurant, so yes it has that umami seaweed flavour and a bright lime colour, but it does not taste like pure matcha (100% ground tencha). It lacks depth.

I read about the benefits of your matcha tee and bought it. So far I don't feel any positive or negative effect, but I continue to use.😉

I cannot believe I got such a flavorful matcha at such a price point. The color, texture, and flavors completely outperform most of the (much) more expensive matchas I’ve purchased for lattes. Quality stuff here! A decently sized tin at such a price in 2025 is hard to come by. I’ve only tried this matcha as a latte—not usucha or koicha, but some people may enjoy it that way, I don’t know. The texture of the matcha is very fine, no grittiness at all. It blended up like a dream with my chasen. I enjoyed it unsweetened with soy milk, iced, and really love it. Good umami, low astringency (but enough the be tasted through the milk—just how I like it,) no fishy or seaweed quality at all. It’s a very earthy/grassy matcha but that’s what I was looking for, anyhow. Ratio of 5g to 9oz soy milk. Cannot recommend this product enough!

I’m so shocked that I got a good quality matcha for this price! The color was surprisingly just as green as my other ceremonial matcha. I like to use this matcha for my every day drink and I add my earl grey syrup to this and you can still taste the umami flavor. If you drink matcha a lot and you don’t want to break the bank I really recommend this one!

This matcha is delicious. I love the taste and it is great quality. I would say definitely sift it with a strainer before preparing your matcha drink. I accidentally skipped that step this morning and I got chunks.

I’ve tried culinary and universal Maeda-en matcha for my lattes and when comparing the two there is a difference in color and taste. Universal has a brighter color and tastes less bitter compared to culinary. This also foamed nicely with my bamboo whisk and it blended well without any chalkiness when drinking. It was really good and looking forward to trying the ceremonial Maeda-en. This is also an affordable option compared to other brands.

I’ve tried other matches but I always revert back to this one. Wish I could buy a bigger tin or buy it in bulk.