American Crew Men's Hair Forming Cream, Like Hair Gel with Medium Hold & Medium Shine, 3 oz

As someone who purchased this for my husband who uses hair products daily, I can confidently say this American Crew Forming Cream hits all the right notes. What stands out is its reliable hold for styling without feeling heavy or greasy in the hair - a common issue with many men's hair products. The medium hold is just right for everyday use, allowing for natural movement while keeping the style in place. The shine level is subtle and professional-looking, not overly glossy. I particularly appreciate the pleasant scent, which isn't overpowering like some other hair products can be. The 3 oz container lasts quite a while since you don't need to use much product to get good results. When you factor in the quality and longevity, it offers great value for money. It's become a staple in my husband's daily grooming routine, and I'll be purchasing it again. Whether you're looking for something for yourself or as a gift (it makes a great stocking stuffer!), this forming cream is a solid choice for men who want reliable hair styling without gel stiffness or the greasiness of some other products.

Always works, no issues. It has been great cream that I’ve been using for years and is HIGHY recommend. It was getting too expensive but it looks like prices are coming down. The 3oz lasts a really long time. Maybe 3 - 4 months. I can check my Amazon history but the point is - this jar will last you a long time! Hold is good, shine feels right. It’s definitely sticky! Takes a second to get off your hands and make sure you don’t get one big glob on your hair because then it gets gooey.

The texture is smooth and easy to work with—not too stiff or sticky. It spreads evenly in the hands and applies to the hair without clumping. I appreciated that it offers a strong hold that lasts most of the day, while still allowing some flexibility to restyle if needed. It works great for shaping short to medium-length hair, especially for creating a textured or slightly messy look. What I like most is that it doesn’t leave a greasy or overly shiny finish. It has more of a natural matte effect, which I personally prefer. It also washes out easily with regular shampoo, with no residue left behind.

The American Crew Men's Hair Forming Cream is a solid choice for anyone looking for a versatile styling product. It provides medium hold that keeps my hair in place throughout the day, but without that stiff, crunchy feeling you get with gels. I love the medium shine it gives my hair a natural, healthy look without being too greasy. Performance: The cream is easy to apply and works well on both damp and dry hair. It gives my hair texture and control, and it’s lightweight enough that it doesn’t weigh my hair down. The hold is just right not too strong, but enough to keep everything in place without reapplication. Scent: The scent is fresh and clean, but not overpowering. It’s subtle enough that it doesn’t clash with cologne or other products. Pros: Natural shine and medium hold Lightweight and non-greasy Easy to apply, no crunchiness Pleasant, subtle scent Cons: Might not provide enough hold for very thick or unruly hair types Overall, it’s a great daily-use product for anyone who wants control and style without the heavy feel of traditional gels. Definitely one of the best hair creams I’ve tried!

I really like this hair forming cream! It gives a medium hold and just the right amount of shine without making my hair look greasy or stiff, last all day as well. It’s easy to apply and style, and my hair feels soft and natural all day. There is no smell and priced better on Amazon then other places I have seen it. It’s perfect for everyday use and works well for a variety of hairstyles. I’ve tried other gels and creams, and this one stands out for giving control without weighing hair down. Definitely a staple in my grooming routine.

bought the American Crew Men’s Hair Forming Cream as a gift for a friend who’s really into grooming and styling, and he loved it! The cream has a nice, light hold that helps shape hair without making it stiff or crunchy. He said it smells great and works well for everyday use, giving his hair a natural look with some shine. It felt like a thoughtful and practical gift, especially for someone who takes pride in their hair care routine. Overall, a solid choice if you’re looking to give a grooming product that’s both useful and high quality!

As an everyday user of this I can't speak highly enough of the product. A dime size goes a long way which results in a great value. Use it wet for a bit of shine. Use it dry for a matte finish. Great hold and great smell.

Exactly as described. Medium hold, medium shine. Not too sticky or hard to work with. Not messy. Not greasy. Works well for shaping longer hair. Good subtle fresh smell, not too strong. I like that they offer a broad range of high to low shine and firm to low hold styling products with combinations all in between.