This Business of Concert Promotion and Touring: A Practical Guide to Creating, Selling, Organizing, and Staging Concerts Hardcover – October 2, 2007

I've been assigned a lot of bad books for class but this one was one of the better ones!

My teacher at UCLA uses this as a textbook for his class. He says it's the best book on the subject and I couldn't agree more. It says everything you need to know about this business, and it's very easy to understand, even for people who have never worked in the industry.

It's so hard to find books about the music business these days that are not out of date, but this book is the best one that I have read so far. It tells you about the industry from an artists' perspective and from the business perspective, while also providing a road map of how to be successful in the concert industry. I really enjoyed this book and will keep it for future reference later in my career and life.

I think it is a good book to understand how the overall concert promotion and touring business works. It is good for both starting musicians and people who want to work in music business. The book describes some basic things everybody working in the music business should know.

Very informative, learned a lot and definitely upped my Promoter game by reading this. Would recommend to anyone involved in live entertainment

It shows how promoters make their money

Awesome, very informative. A must read for the basics!!! I learned a lot. Recommend reading to all, again a must read.

Don't buy the digital version until they update it. The e-book itself is fine but it has no page numbers. I bought this for a Music Business class where the teacher assigned small snippets of chapters for homework but I couldn't do the reading because I didn't know what pages I was supposed to read. I hope they update it soon and push the update to everyone that bought the book.