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Managing Brand Equity: Capitalizing on the Value of a Brand Name

Name: Managing Brand Equity: Capitalizing on the Value of a Brand Name
Price: 36.58 EUR
Availability: InStock
Rating: 4.7 (1 reviews)

4.7/5

Product ID: 327348321

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Managing Brand Equity

Building Strong Brands

Aaker on Branding: 20 Principles That Drive Success

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Managing Brand Equity: Capitalizing on the Value of a Brand Name

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€ 36.58

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