BRITISH M Urban Matte Clay Wax - 100g (3.53oz) | Approved by Barbers & Stylists | Strong Hold, Natural Matte Finish

This clay lasts me for months. Very little is needed to shape my hair, which is fairly thick. It does not feel greasy when applying, though it is very thick. I recommend applying it when the hair is slightly damp to allow for easier application and a slight sheen.

This is a clay type pomade or styling product. It is made in Korea. I normally use SemiSumo from Bumble and Bumble on my flyaway hair and ends. This product has more hold and no shine to it. It works easily 8nto my fine hair with no flaking or obvious bulk. Works all day for me. I tried it on my husband’s hair which is short and very curly. It did a great job shaping without crushing his curls.The scent is a very light sweet floral to my nose. Very transient. I was expecting a more masculine scent but this is very gender neutral. We both really like it.

This stuff is great. It's very similar to got 2b glued, so it's like a thicker paste that you have to rub between your hands. It applied easily and didn't take much to get my hair into place. It's also very strong and my hair stayed in place even in the strong winds we've been getting in the Midwest. I would buy this again.

This British M Urban Matte hair clay gets an enthusiastic two thumbs up and 5 stars from my son. He says it holds very well and smell great. And it washes out clean.He didn't want to be photographed but he's got quite a bit of thick hair in big natural curls. If he doesn't use product and then runs his hand through his hair he ends up with a "white boy 'fro" -- a look he doesn't care for. So he uses product to set his curls.He told me to make sure I pass on a tip - lots of hair product is meant to be applied while the hair is still damp. This product should be applied when you hair is dry. I suspect it took him a little trial and error to figure that out.

Arrived damaged with broken glass everywhere.

This has easily become my favorite hair product! I’ve used it every single day for over a month and like it more and more every time I use it. For me, the product is great at adding some texture and volume to my roots.The product itself is more like a cream instead of a thick clay, so it is very easy to remove from the jar. I spread it around my fingertips and it is so easy not sticky. A very little amount goes a very long way. it washes out very easily, and does NOT leave an icky residue I do not need to spend extra time, scrubbing it out of my hair. it has a very light mild scent.

Great product. I love the luxurious but simple packaging. Very sturdy jar. The consistency is great for styling short hair. The smell is easy to get used to. Lasts in the hair!

I'll admit I've never tried a pomade as expensive at this one ($26 at the time of this review) and I can completely tell a difference from the cheaper ones I've purchased a the store. First thing is that it smells really good. I really dislike over powering scents but this one is subtle and pleasant to have all day. My hair/scalp are pretty oily at the end of the day, but this didn't have any trouble keeping my style going for an entire work day plus more (8-10 hours). Very easy to wash out and I haven't noticed any flaking or residue. I don't use much in general so I expect this to last me a while, but I usually get bigger jars of the cheaper stuff so I'm not too sure yet about how long it'll last. Highly recommend!