Smooth Viking Hair Clay for Men - Strong Hold, Hair Cream for Men, Clay Pomade for Men, Hair Paste for Men, Hair Styling Clay, Mens Hair Products, Hair Styling Products Matte Finish, Made in USA, 2oz

This is a clay, it is supposed to have a dryer look, is very good and holds very well. Good for the money and very washable. No-shine.

Works as intended!! I have long thin straight hair that is stubborn to style. Clay provides all day hold. Since it is a clay, put a little bit on your had add water and then apply.

* Little goes very long way, use half what think need and adjust from there.* Great hold with true Matte finish.*The bad.. for anyone who has ever gutted a deer, the smell that's inside the cavity.. that's what this stuff smells like before drys.

Great product. Holds and styles very well.

I'd like to review this higher because I think it might suit other individuals better, this perhaps just wasn't my style. I'm not a hair expert so it's hard for me to say.I'm used to using American Crew Forming Cream (the green one for the color coding folks), it's a thick, waxy, cream that almost melts between your fingers as you rub it between your hands, has a yellowish/whitish beeswax type of look to it. It leaves a pretty heavy (shiny/greasy as advertised) feeling in my hair and is susceptible to humidity.I LOVE the more matte finish this Smooth Viking Forming Cream leaves in my hair, and it seems to hold up better to humidity. The fragrance is super mild but pleasant. This is a totally different consistency, upon opening it it almost reminds me of marshmallow fluff. After dipping your finger in, it's roughly the consistency of soft margarine. Also compared to American Crew's forming cream, this "reactivates" better with water. The more I have to add any water to my hair/product throughout the day with American Crew, the heavier and greasier my hair looks and feels. This seems to help my hair retain volume better throughout the day while allowing me to use some water to touch up as hairs come out of place.The Bad - A super tiny amount (think 2 or 3 peas worth) of American Crew Forming Cream is all that it takes me for all of my hair. I have thick hair, approximately 7 inches long on top, kept high and tight on the sides but not buzzed. I need a comparatively large amount (twice as much or more) of this Smooth Viking cream, especially anywhere in the back or sides where it feels like I have to add extra to tame short flyaway hairs. If you don't care about how much you have to use, this product is awesome. May also be more well suited to shorter hair.Though I like the product, the amount I have to use seems like a lot and this is already (at the time of writing) $6.16 per ounce compared to $3.69 for American Crew. Because this is about 66% more expensive and I use twice as much or more, I won't stick with it.I will more than likely try another Smooth Viking product at some point, the product seems good and despite both being dubbed as "Forming Cream" Smooth Viking may have another product in their line up that is more of a one to one match with American Crew's. If I could achieve these results with another one of their products without having to use so much, I would definitely switch to Smooth Viking over American Crew despite the higher price.

I was looking for a styling product that would provide body and hold to my hair without a shiny look. This Viking product is perfect. This my second can so I think I’ve found a hair product that checks all my boxes. I have wavy/curly hair that I like to stay in place, but also look natural. Viking provides me with that natural look. I use a dab about the size of a nickel and apply with both hands throughout my hair. I also like the fair price for this product as well.

I bought this for my husband to replace a long-discontinued product called Play Clay. He loved the smell and results he got with Play Clay. I ordered several other things over the years and this is his favorite. It smells good and has a good amount of hold. He’s already reordered twice.

It does the job good enough, but it would be better if it had some kind of scent to it. When I use it it just smells like I'm putting something that smells like unscented lotion or cream in my hair. A smell thats kind of plasticy. I'm sure its the natural smell, and its not horrible and doesn't stop me from using it, but a better scent would give this product 5 stars in my opinion