L'Oréal Technique HiColor Reds Permanent Hair Color | Lifts Dark Hair in One Step | No Brassiness | Rich, Smooth Creme Formula | Intense, Long-Lasting Color | Sizzling Copper

Ive used many brands in my life for haircolors. This is the best stuff ever. I will never, ever use another hair dye again probably. I have been using this stuff since it came out. I know that obviously I need a touch up but I like to show my hair at least a few weeks after I color it so you can get an idea of how it may fade. Wash your hair in cold water and it will last longer. It was way brighter the second or third day. But let's be honest after about a week, you want to see the real results and see if it holds. And I have used just about every one of their colors. Please remember that if it says "highlights" on the box that you do not need a lightener if you are going lighter. The Hicolor might need a lightener if you're going lighter. The lighter "hicolor" doesn't work for me if I'm going lighter. Now the "Highlights" works VERY well for lighter colors also DO NOT USE A LIGHTENER FOR "Highlights"! Again all you need is the product and developer. Well, and a bottle,gloves and conditioner for coloring.

Bueno

I love this hair dye. It is very vibrant and works amazingly on naturally dark hair. It is inexpensive yet incredibly effective. Amazing brand

Vibrant, rich copper-red tones that truly pop. It lifts and deposits color in one step, even on darker hair, without needing prelightening, which is a huge plus. The color comes out bold, dimensional, and salon quality every time. It applies smoothly, processes evenly, and leaves hair looking shiny and healthy rather than dry or damaged. If you’re looking for a striking copper red that lasts, this is hands down one of the best options out there. Just remember if you are touching up your roots not to over process the rest of your lengths and follow the box instructions. I also add two pumps of the Bond Bar bonding booster into the mix and it does help keep everything healthy.

I have been coloring my hair for years and I've tried various Brands but this brand has been my go-to for The Last 5 Years. It is true to color it's very vibrant. If you use a sealer after application and rinsing it lasts several weeks. It doesn't smell bad. If you get it on your skin or on your clothes or even on the floor soap and water will get it right off. L'Oreal is a great brand and I will recommend purchasing this product I use either red or red hot

I really like the loreal hicolor reds. I have been using this product for about 2 years now maybe 3. They cover well. I use several different colors but mostly h8 red fire. I occasionally mix in intense red or copper red. In some of the photos my hair may look like it has some blue or purple in it but it does not that is the light from the three computer monitors that are in front of me in each of those photos. In some light my hair looks very copper orange and other light it looks very Auburn. I'm over all extremely pleased with this product. I'm not sure if L'Oreal is still making it however. I will definitely keep buying it as long as I can. Oh, and I have a lot of gray in my hair. Also I don't use 30 volume developer. I use 10-volume developer. If you have dark hair you will definitely want to use 30 volume developer especially if it's dark hair that hasn't been coloured (you really can't know what the results are going to be if you have dyed your hair a dark colour and then try putting this over it, you may want to consult a professional). Here's a little advice from someone who has covered their gray hair for over 30 years, DO NOT start at your roots (!!!) put it on your lengths first, then ends, and then put it on your roots for the last while otherwise you will get hot roots. That means that your roots will be much lighter than your ends you don't want that to happen. A mistake that I made over the years is recolouring the hair that had already been coloured before, to add a little bit of colour freshness to it, however it has gotten to be a little too dark so I'm changing my routine a little bit by using a lighter, copper red on the lengths occasionally, and red fire on the roots with a little bit of intense red added to help cover the gray. Another thing, red hair is difficult to maintain! you can't be constantly washing it and expect the colour to stay in! I only wash my hair once a week, in cold or cool water. Just keep that in mind. because my hair grows fast and it has a lot of gray in it, I have to recolour about every 3 weeks. Happy colouring!

Desde que probé este producto me enamoró, bueno ya es mi preferido

I have been coloring my own hair for many years, and this is by far the best product I've found to achieve that stop-in-your-tracks-and-stare shade of COPPER that glows like fire in the sunlight. It is possible to use it for less coarse hair types -- my own hair is fine/straight and medium neutral hue. Just get advice from a hair care professional before you use it if you don't know exactly what you're doing. I am not a hair care professional; just a diy girl with a love of bright fiery orange hair. This product works well and the color lasts three weeks before fading to a soft coppery auburn.

I like

My hair is pretty dark and the colour didn't really pop. You can see slight red-ish highlights at the ends of my hair under certain light but overall it looks black. Maybe if you hair is a bit lighter it will catch better. Nontheless it didn't have the results that it claims to have since it says that it's for dark hair and my hair barelly has any difference after using the product. The box also came in a bad condition but i guess it was because the delivery guy squeezed it through the postbox.

Die verpackung war komplett aufgerissen die kartonage der farbe komplett zerstört +! Des weiteren kein wort deutsch oder eine Gebrauchsanweisung in deutsch dabei ++ weder eine einwirkzeit noch ein mischungsverhältnis nichts gar nichts++ selbst in der Beschreibung vor dem kauf wird nichts davon gesagt ob die farbe gebrauchsfertig ist oder ob und wie man sie mischen muss++ man muss es googeln um sich schlau zu machen++ das ist eine art und Weise etwas zu verkaufen und gerade wenn man bedenkt das die farbe 3 wochen für den versand unterwegs war!+ Fazit: nie wieder

it wasnt as red as i expected, it was more of a maroon colour but it was a nice maroon

Love the color. Thank you