Euthymol Purple Whitening Toothpaste (3.7 fl oz) – for Yellow & Sensitive Teeth | Violet Tone-Up Formula, Instantly Brightens, 24H Stain Defense, Long-Lasting Fresh Breath

If you're looking for a toothpaste that feels a little more special than your everyday minty paste, Euthymol Purple Whitening Toothpaste is a fun and surprisingly effective option. The first thing you'll notice is its retro-chic aluminum tube - it's got that old-school apothecary vibe that makes it feel like a premium vanity item. The paste itself has a violet hue, which isn't just for look. The purple pigment works like a color corrector, helping to neutralize yellow tones on your teeth for an instantly brighter smile. I found that even after the first use, my teeth looked subtly whiter - not a dramatic bleach effect, but a fresher, cleaner brightness. The flavor is a peach-floral-mint blend, which is quite different from the usual overpowering mint flavor you get from regular toothpaste. It's refreshing without being too sharp, and it leaves your mouth feeling clean for hours. The formula also contains Vitamin E and fluoride, so it's not just cosmetic - it supports enamel strength and gum health, too! All in all, if you want a toothpaste that's both functional and a little indulgent, Euthymol Purple Whitening is worth trying. It's especially great before events or photos when you what your smile to look its best

Teeth have that clean polished feeling after brushing. I have noticed a brighter/whitening of my teeth, not dramatic but definitely a change. Tube seems to have lasted longer then the Major brands I've always used, maybe due to the thick consistency I using less per brushing. Complaints of the tube being hard to squeeze...same aluminum tubes I had as a child, not a complaint at all

I bought this toothpaste from a recommendation by a dental hygienist influencer I saw on TikTok. I bought it mainly for the natural whitening ability it has. I was not expecting the zing the toothpaste hats. It’s a little bit spicy, but in a very good way much better than the normal mint spicy. It’s hard to explain, but I do really like it when I normally do not like the spicy mint. It makes my breath smell very fresh. It gets my teeth clean, but I don’t notice that my teeth are any whiter than what they were before. I was able to use this through chemo and found that it did not irritate my mouth at all. The texture is great. It’s not different than normal toothpaste texture. A little goes a long way, and I will probably order another one once I’m out of it. I do recommend buying a toothpaste tube squeezer as the material is a bit harder than the normal toothpaste tubes. Overall, I would definitely recommend trying this toothpaste out.

LOVE THIS PRODUCT!! I am a huge Korean skincare product user and love all Korean products. This was one of my first times trying Korean oral care, and I fell in love with the toothpaste. I love the vintage metal packaging that dates back to the 1900s and the fresh scent that pops out when you open the tube. After using this toothpaste, my teeth look significantly whiter and healthier. I have received no irritation while using the product and think this is a great bang for your buck. I never really gave much thought to my toothpaste before this, but now I cannot imagine my life without it. This has become a staple in my morning routine and has become one of my favorite parts of the day, as I am always left with a fresh and clean mouth. I would 100% reccomimend you give this a try if in the market for a new toothpaste.

Here is why I would buy it again: great results and great flavor. Why will I Never buy it again? Because the paste is too difficult go get out of the tube. After about 4 uses, the tube cracked at the edge where I tried to roll up the back, and paste is now leaking out. It's a purple mess

Great taste and smell. Not harsh. Teeth feel very clean. Purple foaming. Worth it the money

i found the pink toothpaste of this brand overseas and started using it every day so i thought, why not try this one? and wow, this one is great too. Does not affect sensitivity and works just as well as the pink one, but still gentle and effective. The scent and taste are also very pleasant and fresh, just like the pink one. this brand is killin it!! great value for the money and the results you get, as no other toothpaste has done what this has. i really enjoy it and will continue to buy it.

Euthymol is a brand known for its heritage and its love it or hate it medicinal flavor. Their Purple Whitening Toothpaste enters the increasingly popular market of color-correcting oral care, aiming to brighten smiles using the principles of color theory rather than heavy chemical bleaching. Uses purple pigments to neutralize yellow tones on the tooth surface purple and yellow are opposites on the color wheel. Retains the intense, spicy wintergreen/medicinal taste that Euthymol is famous for. Designed to be non-abrasive compared to traditional whitening pastes that use grit to scrub away stains. Like many traditional Euthymol products, this version often excludes fluoride. Best for Those who want a quick optical boost for their smile before an event or photo, and fans of bold, antiseptic flavors. You are looking for permanent, multi-shade whitening or if you find medicinal flavors overpowering. While it excels at neutralizing yellow hues temporarily, it functions more like a makeup for your teeth rather than a deep bleaching treatment. For the best visual effect, ensure you brush thoroughly for the full two minutes to allow the purple pigments to distribute evenly across the enamel.