---
product_id: 724365763
title: "Better & Better Purity Toothpaste | Natural Whitening Coconut-Based Formula | No Additives, SLS-Free, Fluoride-Free | Organic Mint | Vegan & Antiplaque | 3.4oz"
brand: "better & better"
price: "€ 29.25"
currency: EUR
in_stock: true
reviews_count: 8
category: "Better & Better"
url: https://www.desertcart.ie/products/724365763-better-and-better-purity-toothpaste-natural-whitening-coconut-based-formula
store_origin: IE
region: Ireland
---

# 100% Organic & Vegan Coconut-Based Foaming Eco-Friendly Sugarcane Tube Better & Better Purity Toothpaste | Natural Whitening Coconut-Based Formula | No Additives, SLS-Free, Fluoride-Free | Organic Mint | Vegan & Antiplaque | 3.4oz

**Brand:** better & better
**Price:** € 29.25
**Availability:** ✅ In Stock

## Summary

> 🌱 Elevate your smile with purity that’s better & better every day!

## Quick Answers

- **What is this?** Better & Better Purity Toothpaste | Natural Whitening Coconut-Based Formula | No Additives, SLS-Free, Fluoride-Free | Organic Mint | Vegan & Antiplaque | 3.4oz by better & better
- **How much does it cost?** € 29.25 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.ie](https://www.desertcart.ie/products/724365763-better-and-better-purity-toothpaste-natural-whitening-coconut-based-formula)

## Best For

- better & better enthusiasts

## Why This Product

- Trusted better & better brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Pure & Powerful Clean:** Fluoride, SLS, parabens & GMOs free for a truly natural smile.
- • **Conscious Care Routine:** BPA-free, carbon-neutral packaging for eco-minded professionals.
- • **Gentle Whitening Boost:** Coconut-based scrubbers lift stains without harsh abrasives.
- • **Refreshing Mint Fusion:** Organic peppermint, spearmint & menthol deliver a crisp, clean breath.
- • **Dentist-Approved Formula:** Certified organic ingredients trusted for daily oral health.

## Overview

Better & Better Purity Toothpaste is a 3.4oz fluoride- and SLS-free natural whitening toothpaste crafted with certified organic, vegan ingredients including coconut oil and fresh mint flavors. It offers gentle stain removal with coconut-based foaming agents, supports sensitive teeth, and comes in eco-friendly, recyclable sugarcane packaging—perfect for health-conscious, environmentally aware professionals seeking a clean, fresh, and ethical oral care routine.

## Description

desertcart.com : Better & Better Purity Toothpaste | Natural Whitening Toothpaste Without Additives | Organic, Vegan, Fluoride & SLS Free | Coconut-Based Formula w/Fresh Mint Flavor | 3.4oz, 1 Pack : Health & Household

Review: Excellent ingredients - Better than all the other hydroxyapetite toothpaste! Ingredients excellent and I threw out all the other ones I tried! Great toothpaste and taste. Made my teeth feel really clean!
Review: Clean & Gentle Everyday Toothpaste - Great toothpaste! Leaves my mouth feeling very clean and fresh, with a mild mint flavor. I love that it’s natural, vegan, and free from fluoride and SLS — gentle yet effective for everyday use.

## Features

- Out With the Bad: No fluoride. No SLS. No parabens. No GMOs. Better & Better Purity Toothpaste is free from animal products, irritants, and unnecessary additives—no triclosan, carrageenan, gluten, microbeads, artificial colors, flavors, or preservatives. Just what your mouth needs—nothing it doesn’t.
- In With the Better: Fluoride-free, certified organic, and dentist approved—Purity is made with only clean, vegan ingredients you recognize. With organic coconut oil, organic peppermint, organic spearmint, organic menthol, and baking soda, this natural formula supports a healthier smile with every brush.
- Naturally Whiter, Gently Cleaner: Our safe, fluoride-free formula features gentle scrubbers and coconut-based foaming agents (no SLS) that lift surface stains while caring for sensitive teeth. Get that clean, polished feel—no harsh abrasives needed.
- Fresh Mint Flavor, Pure and Simple: Enjoy the refreshing blend of organic peppermint, spearmint, and menthol that cools without overwhelming. This naturally smooth mint finish leaves your breath fresh and your mouth feeling clean—without any fake aftertastes.
- Conscious Packaging, Better Impact: Our recyclable sugarcane-based tubes are BPA-free and carbon neutral, helping you care for the planet as much as your mouth. Better & Better chooses better materials at every step, so your routine leaves a lighter footprint.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN  | B0F3NJKFQV |
| Best Sellers Rank | #141,065 in Health & Household ( See Top 100 in Health & Household ) #1,412 in Toothpaste |
| Customer Reviews | 4.6 4.6 out of 5 stars (257) |
| Date First Available  | April 4, 2025 |
| Manufacturer  | Better & Better |
| Package Dimensions  | 6.73 x 1.65 x 1.65 inches; 4.16 ounces |

## Product Details

- **Age Range (Description):** Adult
- **Brand:** Better & Better
- **Flavor:** Purity
- **Item Form:** Paste
- **Material Feature:** Gentle yet effective with mild abrasives and natural cleaning properties

## Images

![Better & Better Purity Toothpaste | Natural Whitening Coconut-Based Formula | No Additives, SLS-Free, Fluoride-Free | Organic Mint | Vegan & Antiplaque | 3.4oz - Image 1](https://m.media-amazon.com/images/I/61CN3GUhj5L.jpg)

## Available Options

This product comes in different **Size, Flavor** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Excellent ingredients
*by B***S on January 10, 2026*

Better than all the other hydroxyapetite toothpaste! Ingredients excellent and I threw out all the other ones I tried! Great toothpaste and taste. Made my teeth feel really clean!

### ⭐⭐⭐⭐⭐ Clean & Gentle Everyday Toothpaste
*by G***G on January 28, 2026*

Great toothpaste! Leaves my mouth feeling very clean and fresh, with a mild mint flavor. I love that it’s natural, vegan, and free from fluoride and SLS — gentle yet effective for everyday use.

### ⭐ broken 2 items out of 3 at the bottom of the plastic container
*by F***S on October 7, 2025*

NOT Better and Better / Worst and Worst ....I have bought 3 of 96.4 gr plastic bottles and 2 of them were broken at the bottom ! I am glad that I have opened all 3 / over packaged and over priced !! The first time in my Life that this happened and I am already retired on fixed income !!! My first and last purchase ....

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**Shop now:** [https://www.desertcart.ie/products/724365763-better-and-better-purity-toothpaste-natural-whitening-coconut-based-formula](https://www.desertcart.ie/products/724365763-better-and-better-purity-toothpaste-natural-whitening-coconut-based-formula)

---

*Product available on Desertcart Ireland*
*Store origin: IE*
*Last updated: 2026-04-23*