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🖤 Brush Boldly, Smile Brightly — The Charcoal Revolution Your Teeth Deserve!
hello Epic Whitening Activated Charcoal Toothpaste is a 4 oz fluoride-free, vegan toothpaste that uses activated charcoal from bamboo to naturally whiten teeth by removing surface stains. It features a fresh mint flavor, is free from artificial additives and harsh chemicals, and is gentle enough for daily use while supporting enamel health and fresh breath. Certified cruelty-free, it’s the perfect choice for eco-conscious professionals seeking an effective, clean oral care upgrade.



| ASIN | B076B8PX14 |
| Active Ingredients | Sorbitol (humectant), hydrated silica (polishes and cleans teeth),vegetable glycerin (soothes and moisturizes), xylitol (sweetener), purified water, charcoal powder (whitens by removing surface stains, polishes and cleans teeth/ freshens breath), flavor (freshens breath), xanthan gum (thickener), titanium dioxide (mineral), cocamidopropyl betaine (cleanser), sodium cocoyl glutamate (cleanser), coc… |
| Age Range (Description) | Adult |
| Age Range Description | Adult |
| Best Sellers Rank | #1,205 in Health & Household ( See Top 100 in Health & Household ) #40 in Toothpaste |
| Brand | hello |
| Brand Name | hello |
| Capacity | 4 ounces |
| Customer Reviews | 4.5 out of 5 stars 46,623 Reviews |
| Flavor | Mint |
| Item Dimensions | 2.13 x 1.5 x 5.6 inches |
| Item Form | Paste |
| Item Weight | 4 ounces |
| Manufacturer | Colgate-Palmolive Co |
| Manufacturer Part Number | US07308A |
| Material Feature | Paste |
| Material Features | Paste |
| Material Type Free | Artificial Flavors Free, Artificial Sweeteners Free, Dye Free, Fluoride Free, Gluten Free, Paraben Free, Sodium Lauryl Sulfate Free, Sulfate Free Material Type Free Artificial Flavors Free, Artificial Sweeteners Free, Dye Free, Fluoride Free, Gluten Free, Paraben Free, Sodium Lauryl Sulfate Free, Sulfate Free See more |
| Model Number | US07308A |
| Number of Items | 1 |
| Package Quantity | 1 |
| Package Type Name | Tube |
| Product Benefits | Fluoride-Free |
| Recommended Uses For Product | Teeth Whitening |
| Target Audience | Fluoride Free |
| UPC | 819156020035 |
| Unit Count | 4 Ounce |
K**L
Great toothpaste
This charcoal toothpaste has a pleasant, refreshing taste and leaves my mouth feeling clean and fresh. It cleans well, helps remove surface stains with regular use, and is gentle on my teeth and gums. Overall, it’s a great addition to my daily oral care routine.
N**H
⭐️⭐️⭐️⭐️⭐️ A Clean & Effective Toothpaste That Actually Delivers!
I’ve been using Hello toothpaste for a while now, and I’m genuinely impressed with how well it performs without relying on harsh chemicals. It leaves my mouth feeling clean, my breath fresh, and my teeth noticeably brighter in just a couple of weeks. What stands out most is how gentle it is on my gums while still fighting plaque — perfect for daily use and for people with sensitivity. The texture is smooth and not gritty, and it foams lightly without sulfates. The natural mint flavor tastes fresh and not overpowering, which I love. It’s also vegan, cruelty-free, and free from artificial dyes and sweeteners, making it a great option for anyone trying to keep their oral routine clean and safe. Key Clean Ingredients & What They Do: 💚 Fluoride – strengthens enamel, prevents cavities, and protects against daily acid wear. 💚 Xylitol – a natural sweetener that helps reduce plaque-causing bacteria and supports a healthy pH in the mouth. 💚 Calcium Carbonate – a mild abrasive that gently polishes the tooth surface to remove stains. 💚 Hydrated Silica – enhances stain removal and whitening while staying gentle on enamel. 💚 Aloe Vera – helps soothe gums and reduce irritation, especially for sensitive mouths. 💚 Coconut Oil – naturally antibacterial and supports fresher breath. 💚 Essential Mint Oils (peppermint, spearmint) – deliver natural flavor while also offering mild antibacterial benefits. What It Doesn’t Include: 🚫 SLS (sodium lauryl sulfate) 🚫 Parabens 🚫 Artificial sweeteners or dyes 🚫 Triclosan 🚫 Animal by-products This toothpaste is great for people who want a safer, cleaner formula without sacrificing effectiveness. It supports gum health, reduces surface stains, and keeps breath fresh — all without the harsh foaming agents or synthetic ingredients commonly found in traditional toothpaste. Overall, if you want a toothpaste that combines science-backed ingredients with a clean, natural profile, Hello is definitely worth trying. My mouth feels cleaner and healthier, and I love knowing the ingredients are gentle but still truly effective. 🌿✨
J**T
✅ Love it
✅ I have been using this toothpaste for years and I love it. This is the only toothpaste that that can get my teeth white the way I like it. ✅ when I firsts started using this I noticed a big difference in about a week and then a better result by week 2 so I will say it’s very effective. ✅ The foam is good like other toothpaste products. There is no “black” color but white. ✅ I also like when I goto the dentist, they praise me on how healthy my gum’s are and I tell them I use this toothpaste. I also had tooth sensitivity but using this toothpaste is not a problem. ✅ this toothpaste is also durable when protecting my teeth as I have not had any cavities the ingredients are also great as they do not cause any oral irritations.
O**I
Fresh-tasting charcoal toothpaste with a clean, smooth feel
I’ve been using this Hello Epic Whitening Charcoal Toothpaste as part of my daily routine, and overall it’s been a solid switch from traditional toothpaste. The first thing I noticed is the texture — it has a smooth consistency and doesn’t feel overly gritty like some charcoal toothpastes can. It also has a mild mint flavor that leaves your mouth feeling fresh without being overpowering. I like that it uses a fluoride-free formula with activated charcoal and coconut oil, and it doesn’t have the strong foaming you typically get with SLS-based toothpastes. The cleaning feel after brushing is still good — my teeth feel smooth and clean afterward. Since using it consistently, I’ve noticed a slight brightening effect, though it’s fairly gradual rather than an instant whitening change. It feels more like a maintenance toothpaste for everyday use rather than a dramatic whitening product. If I had to mention a downside, it would be that charcoal-based toothpaste can sometimes make a bit more cleanup in the sink compared to regular toothpaste, but it’s not a major issue. Overall, this is a good everyday toothpaste option if you prefer a more natural-style formula with a mild mint taste and a gentle whitening effect over time.
J**C
A Refreshing Approach to Teeth Whitening
The Hello Activated Charcoal Epic Teeth Whitening Toothpaste has truly transformed my oral care routine, offering a unique blend of natural ingredients and effective teeth whitening properties. With its commitment to clean and ethical practices, this toothpaste has become an essential part of my quest for a brighter and healthier smile. The standout feature of this toothpaste is its activated charcoal formulation. The addition of charcoal helps gently lift and remove surface stains, resulting in a visibly brighter smile over time. Unlike some harsh teeth whitening methods, this toothpaste doesn't compromise the health of my teeth or gums, making it a reliable choice for achieving a naturally radiant smile. The combination of fresh mint and coconut oil offers a refreshing and invigorating experience with every brush. The minty flavor leaves my mouth feeling clean and revitalized, while the coconut oil contributes to a smoother brushing sensation. The natural flavoring is a pleasant departure from artificial alternatives found in many commercial toothpastes. The commitment to ethical practices is evident in the toothpaste's vegan, SLS-free, and gluten-free formulation. Knowing that the toothpaste aligns with my values and prioritizes clean ingredients gives me confidence that I'm making a responsible choice for my oral health. The absence of peroxide is a key selling point. Many teeth whitening products rely on peroxide for whitening effects, but Hello Activated Charcoal Epic Toothpaste achieves impressive results without resorting to harsh chemicals. This gentle approach sets it apart as a toothpaste that promotes both aesthetics and oral health. The 4-ounce tube size is practical and offers great value for the quality of the product. The toothpaste's effectiveness means that a little goes a long way, ensuring that each tube lasts a significant amount of time. The packaging is visually appealing and conveys the brand's commitment to clean and natural ingredients. The design is modern and inviting, adding a touch of sophistication to my bathroom routine. In conclusion, the Hello Activated Charcoal Epic Teeth Whitening Toothpaste is a game-changer for anyone seeking a natural and effective way to achieve a brighter smile. Its activated charcoal formulation, refreshing flavor, and dedication to clean ingredients make it a standout choice. With its focus on responsible oral care and teeth whitening, this toothpaste has become an integral part of my daily routine. For those looking to enhance their smile without compromising on quality or ethics, the Hello Activated Charcoal Epic Toothpaste is an exceptional choice that delivers impressive results while prioritizing overall oral health.
A**R
Good
Cleans well. Keeps teeth white. Good foam. I can tell where I've made mess in sink and clean immediately. I can also tell where my husband has left a mess and b**** at him for it.
V**2
Clean Feel, Not So White Results
It didn’t really whiten my teeth like I hoped, but it did leave my mouth feeling super minty fresh and my teeth felt really smooth after brushing. The charcoal flavor wasn’t bad either. I might keep using it for the clean feeling, but not for whitening.
M**M
Good item/worth the price
There are so many toxins in regular toothpaste that it is unbelievable that the FDA allows them on the market. You do not have to worry about that with Hello Epic Whitening toothpaste. Good value for the money, non toxic, texture you would expect from toothpaste. You only need a little bit of this toothpaste to get the job done. Cleans, brightens and leaves the mouth feeling fresh. The only complaint I have is that I have arthritis and when getting toward the end of the product I find it difficult to squeeze the product out.
T**Y
By far one of the best toothpaste’s
U fee the difference from the every first use. The search end on this one. The best
M**D
Very good
Very good
A**D
رائع جدا
رائع جدا
M**T
Does not work!
This stuff does not work. It's not worth the price and I'll never buy again!
N**N
Bad product
I have been using it for a month now and haven’t noticed any difference
Trustpilot
2 weeks ago
1 month ago