As I Am So Much Moisture

I really like this brand and now so does my hair!! It can be a bit runny cause unintentional over pump and buy more often than planned, but it definitely adds more and lasting moisture to my hair after applying! In addition, to the noticeable softness and fluff and pleasant scent! Yes, it's a fir me and my family!! Thank you, for creating this wonderful hair care line for thirsty, natural hair that appreciate genuine tlc at an affordable price 🏆🎯

I use this between shampoos to add hydration and refresh my waves and it works great.

I purchased this because my hair was lacking moisture and was told by a few people to give this a try. The first time I used this, I parted my hair in four seconds, detangled and applied it to each section. I then sealed my ends with tgin's argon oil and wrapped my hair. When I woke up the next day and unwrapped my hair and my jaw dropped. My hair had shine, was soft, it was bouncy and looked and felt so moisturized. I now use this almost every night. WOW. I love that it is water based, has no protein, and is light weight. The reason for the title is because of the way it looks. It looks like something I won't spell out but yeah. Great product and great price.

Looking for a product to add moisture to my newly relaxed hair. The moisturizer smells good and feels great on my hair. This would have been a great product when I was natural. With relaxed hair, it is a little more “wet” than I like. Decided to use it at night before I tie my hair up for bedtime.

I have two boys with very curly hair and very different hair types. I have been using ‘as I am’ hair products for them for years but never this specific product. I tried this for the first time and holy moly is it awesome! I could immediately tell a difference in how moisturized their hair felt and looked. Their curls were more defined and tight and so much less frizz. Our daily routine is to spritz water and detangler, then I work in with my hands this ‘AsIAm’ So Much Moisture product, and use a wide tooth comb to comb through their curls. I follow with a tiny bit of ‘As I Am’ curling jelly. You can’t tell there is product in my boys hair because it doesn’t leave residue or look stiff, like some products. It leaves their hair looking very natural, healthy, and defined shiny curls. A bonus is everyone comments on how amazing my boys hair smells too!

AS I AM has become my FAVORITE! so far I have not come across a product from them that doesn't work for my hair. This moisturizer right here...YES! I have very grumpy long white girl/Puerto Rican hair...it's strait AND wavy as heck! Low porosity...yay...lol I've always had some what dry scalp...then my thyroid went haywire & it's just gotten worse & worse! Both hair & scalp so dry all the darn time! Nothing I did helped at all...just got worse! Lately it's been coming out like crazy due to being so dry. I finally broke down and bought this and the hydration elation as the cowash seems to help, I am so happy I gave in! Yes it's very thin & watery like but with low porosity hair THAT is the trick! Our hair LOVES thin & light.. my hair finally no longer looks like a dried out nappy frizzy mess! It actually looks normal for once! This line & my mielle mango tulsi line are all I will use from here on out! Hopefully the hair fall stops or atleast calms down now that I can properly moisturize my hair...I did also use a heat cap after applying. Also, my bottle arrived just fine! Perfectly sealed & shrink wrapped.

its great for my hair type so if you have afro curly hair its good for you

This product is very very nice for relaxed hair, it’s unlike any moisturiser I’ve ever used, super hydrating and softens hair without making it greasy. Unfortunately it arrived leaking and there was only 3/4 of the product left. The cap/pump thing should be tightened more before shipping.