Plum Butter Crème Matte Lipstick | Creamy Matte Finish | Highly Pigmented | With Shea Butter, Rosehip Oil & Vitamin E | 100 Vegan & Cruelty Free | 126 Mocha Muse

Plum Goodness has got everything right about this lipstick - Shade, quantity, quality! I was sceptical of purchasing since it’s a new launch & nobody has reviewed it yet. But, I am happy that I took the risk!Shade: It's a beautiful rust-pink shade that is the exact dupe of Mac Twig (See my pic!). For the longest time, I was in search of a formula and cruelty-free brand that will be a dupe for Twig. And luckily I found it after a long search. Pinkadoodle has less shimmer than Twig which I find suitable too.Formula: It’s a comfortable formula that trust me even dry-lipped beauties will love. Mac satin lipsticks gets drying after couple of hours of application but it’s not the case with this lipstick. I applied it without lip balm and yet my lips were comfortable after 8 hours of wearing! It’s a vegan product that does not have harmful ingredients. Plus point, isn’t it?Longevity: It stays intact for 5-6 hours easily if you do not drink or eat. But if you do, it will fade off evenly leaving behind a beautiful tint which I am a fan of. It’s a creamy textured lipstick which will transfer. However, I have noticed that when it has transferred suitably and the tint is on, it does not get transferred anymore. The tint stays on. And yes! The lipstick does not bleed whatsoever even if you do not apply concealer/ foundation.Fragrance: It has a very subtle fragrance which does not last long. I am fine with any lipstick that does not have heavy fragrances. So, a plus for me. Also, the fragrance is better than their matter bullet lipsticks.It is CRUELTY FREE & VEGAN which makes me happy to use this lipstick! This is one of the biggest reasons why I do not use Mac anymore. Also, I can buy 6 of these in the price of one Mac lipstick. 😂Verdict - Going to repurchase & explore other shades too! 😍

This matte finish versatile lipstick is my always ready to go to product. Pigmentation is very good. Looks very nice on Indian skin tone.

I have a light olive skin tone.It is the perfect shade of nude which is not too dark and not too light. It is not too brown nor too maroon. Just the right shade that goes with any outfit and with the right creaminess. It is not cakey and dry on the lips and glides perfectly well.... Definitely a shade to have in the purse for any and every occasion.

For a brand that claims it has all the good things in the ingredients it has failed the basic test of lead content through the gold scrub on the swatch test that i always do when I try a new brand. Very disappointed as it says no harmful chemicals I've tried the swatch gold ring test on other brand pink lipsticks that don't turn dark so this makes me question the authenticity of the brand's claims. I was hoping to swap to a natural brand but alas this is not the one.I'm doing my duty of informing. Buyers take your call.

From my sister in law"The color is the same as my lips so it's perfect. It is not smudge proof. It is pretty moisturising though and stays on for a long time. I use it almost everyday. It has a creamy texture."

The quality of the product is not adequate. Shade comes off easily too. Highly transferable.

Buttery soft and not a transferproof but lasts longer than I expected... Amazing choice in this price range. Not at all drying your lips

Only thing is it makes my lips dry.