---
product_id: 401820734
title: "LIVE Intense Colour Bitter Sweet Chocolate"
brand: "live"
price: "€ 9.15"
currency: EUR
in_stock: false
reviews_count: 13
category: "Live"
url: https://www.desertcart.ie/products/401820734-live-intense-colour-bitter-sweet-chocolate
store_origin: IE
region: Ireland
---

# Up to 8 weeks fade-resistant colour Vegan & silicone-alcohol free formula 100% recycled aluminium tube LIVE Intense Colour Bitter Sweet Chocolate

**Brand:** live
**Price:** € 9.15
**Availability:** ❌ Out of Stock

## Summary

> 🌟 Own your shade, own the room — colour that commands attention!

## Quick Answers

- **What is this?** LIVE Intense Colour Bitter Sweet Chocolate by live
- **How much does it cost?** € 9.15 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.ie](https://www.desertcart.ie/products/401820734-live-intense-colour-bitter-sweet-chocolate)

## Best For

- live enthusiasts

## Why This Product

- Trusted live brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **100% Grey Coverage:** Confidently cover every strand of grey with rich, nourishing pigment.
- • **Eco-Conscious Beauty:** Vegan formula in a fully recycled aluminium tube—beauty that cares.
- • **Effortless Application:** Designed for medium brown to black hair with quick, easy, salon-quality results.
- • **Vibrancy Serum Infused:** Colour activated at the hair core for maximum depth and brilliant shine.
- • **Intense, Long-Lasting Colour:** Experience vibrant, deep brown shades that stay fresh for weeks without fading.

## Overview

Schwarzkopf LIVE Intense Colour Bitter Sweet Chocolate is a permanent deep brown hair dye formulated with a built-in vibrancy serum for intense, fade-resistant colour and brilliant shine. It offers up to 100% grey coverage and is vegan, silicone- and alcohol-free, packaged in a 100% recycled aluminium tube. Ideal for medium brown to black hair, it delivers professional results with easy application and eco-conscious ingredients.

## Description

Product Description Schwarzkopf LIVE Intense Colour Bitter Sweet Chocolate 089 - Rich and nourishing colour.Schwarzkopf LIVE Intense Colour Bitter Sweet Chocolate 089 allows you to create your own unique look with intense colour and up to 100 % grey coverage. The built-in vibrancy serum activates colour at the core of each hair strand for maximum colour depth, anti-fade effect and impressive shine. Featuring a vegan* formula that is silicone- and alcohol-free**, this deep brown hair dye also comes in a 100% recycled aluminium tube.How to use:1) Squeeze the contents of the colour cream into the developer bottle and shake until mixed2) Apply to dry, unwashed hair following instructions3) Leave on for 20-30 minutes and then rinse until water runs clear4) Apply the LIVE care conditioner and leave in for 2 more minutes before rinsing thoroughlyThis permanent hair dye is designed for medium brown to black hair. For long or thick hair we recommend using two packs.The Product Benefits at a Glance:Up to 100% grey coverageBuilt-in vibrancy serumFade-resistant colourVibrant colour and brilliant shine*free from animal-derived ingredients**Ethanol Alcohol Ingredients Aqua, Cetearyl Alcohol, Ammonium Hydroxide, Glyceryl Stearate SE, Toluene-2,5-Diamine Sulfate, Ceteareth-20, Octyldodecanol, Sodium Laureth Sulfate, Resorcinol, Ethanolamine, Sodium Cetearyl Sulfate, Parfum, Prunus Armeniaca Kernel Oil, Serine, m-Aminophenol, Oleic Acid, Sodium Sulfite, Glycerin, Etidronic Acid, Carbomer, 2-Amino-4-Hydroxyethylaminoanisole Sulfate, Potassium Hydroxide, Ascorbic Acid, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Propylene Glycol, Sodium Sulfate, Benzoic Acid, Benzyl Alcohol, Hydrogen Peroxide, PEG-40 Castor Oil, 2,6-Dicarboxypyridine, Disodium Pyrophosphate, Sodium Benzoate, Behentrimonium Chloride, Litchi Chinensis Fruit Extract, Morinda Citrifolia Fruit Extract, Tocopheryl Acetate, Isopropyl Myristate, Stearamidopropyl Dimethylamine, Isopropyl Alcohol, Glyceryl Stearate, Polyquaternium-37, Dicaprylyl Carbonate, Panthenol, Citric Acid, Limonene, Linalool, Hexyl Cinnamal, Lauryl Glucoside, Potassium Sorbate P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Detailed instructions provided Manufacturer Contact Information Henkel Ltd., Hemel Hempstead, Herts, HP2 4RQ. See more

Review: Once again Schwarzkopf, you have my heart!! ❤️❤️ - Very rarely I write reviews but once again I'm impressed by Live colour! I'm actually going to praise 3 shades from the range in this review. 😁 From a few years now Mango twist was my colour. It's an amazing shade itself as well! But lately I've been wanting a change and decided to go with Ruby glaze. I am in love! ❤️ So vibrant and glossy, I can't stop looking at it! Covered the Mango twist shade like a dream. For a hair of my length I recommend getting 3 boxes of dye to be on the safe side, I almost didn't have enough 😅 On the front I have a bleached money piece that I did with Mauve kiss. Chef's kiss! 🤌🏻❤️ I'm including pictures for visual reference of how the dye covers. You can see 2 shades of Ruby glaze, because the money piece was thicker but I wanted to thin it a bit. So it's a good visual on how Ruby glaze covers on top of both old colour and bleached hair to about a level 9. Mauve kiss is on top of level 10. Other reviews that suggest Ruby glaze doesn't fully wash are right - it was forever running the water red when rinsing. I'm guessing its going to do so for quite a long time. Be careful with you fabrics - pillows, clothes etc. Otherwise I can't fault the brand! For the low price point it's marvellous! ❤️
Review: Amethyst Chrome - brilliant results! - This colour is true to the box likeness. My picture speak for themselves! My natural colour is a little darker than the ‘medium brown’ on the guide, and this is one of the few colours that is recommended for darker hair, or doesn’t require pre-lightening at least. Colour really is ‘chromatic’ in that it shines beautifully in the light. Sure, ‘amethyst’ is never gonna look natural, but it’s not a flat block of red. Beware: be ultra careful in cleaning spills or spatters on sinks etc and skin as you go along - the colour is STRONG when developed but may not be evident beforehand. However, this is true of all reds I’ve used - either use Vaseline around your hairline or have wipes handy!

## Features

- Long-lasting dye: This permanent deep brown hair dye gives intense colour thanks to its anti-fade formula. The built-in Vibrancy Serum activates colour at the core of each hair strand for maximum depth
- Easy application: Designed for use on medium brown to black hair, this vegan hair dye gives rich and long-lasting colour results as well as healthy-looking shine
- Full coverage: Get up to 100% grey coverage thanks to this nourishing permanent colour hair dye in an intense shade of jet black. It is quick and easy to apply
- Colour and shine: With a built-in Vibrancy Serum for maximum depth and anti-fade effect, the nourishing dye gives vibrant hair colour and brilliant shine
- LIVE commitments: Featuring a vegan* formula that is silicone- and alcohol-free**, this permanent brown hair dye also comes in a 100% recycled aluminium tube

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B003L78FD8 |
| ASIN  | B003L78FD8 |
| Best Sellers Rank | 6 in Beauty ( See Top 100 in Beauty ) 1 in Permanent Hair Colour |
| Brand | LIVE |
| Colour | Bitter Sweet Chocolate |
| Customer Reviews | 4.4 4.4 out of 5 stars (14,689) |
| Customer reviews | 4.4 4.4 out of 5 stars (14,689) |
| Date First Available | 9 Feb. 2009 |
| Delivery information | We cannot deliver certain products outside mainland UK ( Details ). We will only be able to confirm if this product can be delivered to your chosen address when you enter your delivery address at checkout. |
| Format | Liquid |
| Is discontinued by manufacturer  | No |
| Item dimensions L x W x H | 5.8 x 9 x 16.6 centimetres |
| Item model number | 3042470 |
| Item model number  | 3042470 |
| Item weight | 143 Grams |
| Language | English |
| Language  | English |
| Manufacturer | Henkel Ltd |
| Manufacturer  | Henkel Ltd |
| Package Weight | 0.19 Kilograms |
| Package dimensions | 17.1 x 9.2 x 5.9 centimetres |
| Product Dimensions | 5.8 x 9 x 16.6 cm; 143 g |
| Product Dimensions  | 5.8 x 9 x 16.6 cm; 143 g |
| Speciality | Long Lasting |
| Target audience | men, women |
| Volume | 142.5 Millilitres |

## Product Details

- **Brand:** LIVE
- **Colour:** Bitter Sweet Chocolate
- **Hair type:** All
- **Item form:** Liquid
- **Material Type Free:** Ammonia-Free, Peroxide-Free
- **Material feature:** Cruelty Free, Vegan
- **Number of items:** 1
- **Package information:** Box
- **Product benefits:** Hair Coloring
- **Unit count:** 1 count

## Images

![LIVE Intense Colour Bitter Sweet Chocolate - Image 1](https://m.media-amazon.com/images/I/61grE3cgY2L.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Questions & Answers

**Q: does the brown work over faded red hair?**
A: Hello, please be aware that colour applied over previous colour will show a more intense shade.  Therefore the result will be darker than expected. if you wish to carry out a strand test prior to application, please telephone Consumer Advisory on 0800 3289214. Thank you.

**Q: Applied this to my hair after 2 mins my head was burning been left with head full of bloody blisters .**
A: Ha ha ha. Should have followed instructions and did a swab test.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Once again Schwarzkopf, you have my heart!! ❤️❤️
*by A***R on 22 February 2026*

Very rarely I write reviews but once again I'm impressed by Live colour! I'm actually going to praise 3 shades from the range in this review. 😁 From a few years now Mango twist was my colour. It's an amazing shade itself as well! But lately I've been wanting a change and decided to go with Ruby glaze. I am in love! ❤️ So vibrant and glossy, I can't stop looking at it! Covered the Mango twist shade like a dream. For a hair of my length I recommend getting 3 boxes of dye to be on the safe side, I almost didn't have enough 😅 On the front I have a bleached money piece that I did with Mauve kiss. Chef's kiss! 🤌🏻❤️ I'm including pictures for visual reference of how the dye covers. You can see 2 shades of Ruby glaze, because the money piece was thicker but I wanted to thin it a bit. So it's a good visual on how Ruby glaze covers on top of both old colour and bleached hair to about a level 9. Mauve kiss is on top of level 10. Other reviews that suggest Ruby glaze doesn't fully wash are right - it was forever running the water red when rinsing. I'm guessing its going to do so for quite a long time. Be careful with you fabrics - pillows, clothes etc. Otherwise I can't fault the brand! For the low price point it's marvellous! ❤️

### ⭐⭐⭐⭐⭐ Amethyst Chrome - brilliant results!
*by A***C on 9 February 2026*

This colour is true to the box likeness. My picture speak for themselves! My natural colour is a little darker than the ‘medium brown’ on the guide, and this is one of the few colours that is recommended for darker hair, or doesn’t require pre-lightening at least. Colour really is ‘chromatic’ in that it shines beautifully in the light. Sure, ‘amethyst’ is never gonna look natural, but it’s not a flat block of red. Beware: be ultra careful in cleaning spills or spatters on sinks etc and skin as you go along - the colour is STRONG when developed but may not be evident beforehand. However, this is true of all reds I’ve used - either use Vaseline around your hairline or have wipes handy!

### ⭐⭐⭐⭐⭐ Good choice
*by S***R on 7 February 2026*

Long-lasting, looks good

## Frequently Bought Together

- Schwarzkopf LIVE Intense Colour, Long Lasting Permanent Brown Hair Dye, With Built-In Vibrancy Serum, Up To 100% Grey Coverage, Bitter Sweet Chocolate 089
- Schwarzkopf LIVE Ultra Brights or Pastels Vivid Green 024 Shade, Semi-Permanent Green Hair Dye, FINAL FANTASY™ XIV Online x Live, Vibrant Hair Dye Kit Lasts Up to 15 Washes
- Schwarzkopf LIVE Post-Bleach Hair Toner, Ice White Semi-Permanent Colour Toner, for Cool Blondes, Ice Blonde Toner Neutralises Brassiness and Yellow Tones for up to 16 Washes

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.ie/products/401820734-live-intense-colour-bitter-sweet-chocolate](https://www.desertcart.ie/products/401820734-live-intense-colour-bitter-sweet-chocolate)

---

*Product available on Desertcart Ireland*
*Store origin: IE*
*Last updated: 2026-05-24*