---
product_id: 372878921
title: "Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz"
brand: "joico"
price: "€ 46.51"
currency: EUR
in_stock: true
reviews_count: 5
category: "Joico"
url: https://www.desertcart.ie/products/372878921-joico-color-balance-purple-shampoo-for-cool-blonde-gray-hair
store_origin: IE
region: Ireland
---

# Green Tea Extract + UV absorbers protect color Neutralizes brassy yellow tones instantly SmartRelease tech delivers repair & strength Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz

**Brand:** joico
**Price:** € 46.51
**Availability:** ✅ In Stock

## Summary

> 💜 Keep your cool—shine bright, banish brass, and own your color!

## Quick Answers

- **What is this?** Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz by joico
- **How much does it cost?** € 46.51 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.ie](https://www.desertcart.ie/products/372878921-joico-color-balance-purple-shampoo-for-cool-blonde-gray-hair)

## Best For

- joico enthusiasts

## Why This Product

- Trusted joico brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Color That Lasts:** Green Tea Extract and UV absorbers shield your hair from fading and tonal shifts, keeping vibrancy locked in.
- • **Shine & Static Control:** Gentle cleansing boosts natural shine while taming flyaways and static for sleek, manageable hair.
- • **Brassy Tones? Banished!:** Violet pigments target and neutralize unwanted yellow hues for that perfect cool blonde or gray.
- • **Continuous Repair Power:** SmartRelease Technology delivers Rosehip Oil, Arginine, and Keratin over time to strengthen and protect daily.
- • **Salon-Quality Care at Home:** Professional-grade formula trusted by thousands to maintain icy, vibrant color with every wash.

## Overview

Joico Color Balance Purple Shampoo is a professional-grade, color-correcting shampoo designed for cool blonde and gray hair. It instantly neutralizes brassy yellow tones with violet pigments, protects color vibrancy using green tea extract and UV absorbers, and continuously repairs hair with SmartRelease Technology delivering Rosehip Oil, Arginine, and Keratin. This 10.1 fl oz formula also controls static and boosts shine, making it a must-have for maintaining fresh, vibrant, and healthy-looking color-treated hair.

## Description

Is your blonde losing its cool? Ditch those unwanted yellow tones with this instant, neutralizing shampoo for color-treated hair that keeps brassy tones at bay. Color Balance Purple Shampoo boasts a unique, color-correcting formula designed to preserve those cool, icy blondes and silvery grays, while safeguarding the vibrancy of color-treated hair. Nasty yellow tones and unwelcome warmth are instantly banished, while strands are protected with powerful ingredients that strengthen and safeguard hair against the elements. Gentle cleansers boost shine, reduce static, and flyaways, so hair is cool, healthy, and manageable. The Color Balance Purple Collection features a unique combination of green-tea extract, UV absorbers, antioxidants, plus SmartRelease Technology, our one-of-a-kind liposome delivery system that continuously releases Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.

Review: Ich nutze Haarpflege-Produkte nur noch von Joico. Sie halten das was sie Versprechen.
Review: I like the way is doing it's job comparing with similar products plus that it smells really nice.

## Features

- Joico Color Balance Purple Shampoo gently cleanses hair, neutralizes unwanted yellow and warm tones, and boosts shine and controls static.
- VIOLET PIGMENTS directly attach to the hair and instantly neutralize unwanted yellow tones.
- GREEN TEA EXTRACT AND UV ABSORBERS help fight fading and tonal change to keep color looking great.
- SMART RELEASE TECHNOLOGY, our one-of-a-kind liposome delivery system, packs a punch – continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.
- KERATIN, a protective protein found naturally in hair, actively seeks out damage and helps repairs hair by replacing lost proteins. The result? Stronger, healthy-looking locks.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B08L8D93QB |
| ASIN  | B08L8D93QB |
| Best Sellers Rank | #208,973 in Beauty ( See Top 100 in Beauty ) #8,391 in Hair Shampoos |
| Customer reviews | 4.5 4.5 out of 5 stars (6,516) |
| Date First Available  | 19 May 2021 |
| Item model number | 2620517 |
| Item model number  | 2620517 |
| Manufacturer | Joico |
| Manufacturer  | Joico |
| Product Dimensions | 5.08 x 5.08 x 20.57 cm; 283.5 g |
| Product Dimensions  | 5.08 x 5.08 x 20.57 cm; 283.5 g |

## Product Details

- **Age range (description):** Adult
- **Brand:** Joico
- **Hair type:** Color Treated
- **Item form:** Liquid
- **Scent:** Fresh

## Images

![Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz - Image 1](https://m.media-amazon.com/images/I/610PVO4TFtL.jpg)
![Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz - Image 2](https://m.media-amazon.com/images/I/71Nsya3ASOL.jpg)
![Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz - Image 3](https://m.media-amazon.com/images/I/71bElXGeYIL.jpg)
![Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz - Image 4](https://m.media-amazon.com/images/I/811YG3bDw0L.jpg)
![Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz - Image 5](https://m.media-amazon.com/images/I/81digY0FVjL.jpg)

## Available Options

This product comes in different **Style** options.

## Questions & Answers

**Q: How long will Color Balance Purple Shampoo and Conditioner keep my hair free of brassy tones?**
A: Results last for up to 12 washes.

**Q: Does it smell like hair-color chemicals?**
A: Color Balance Shampoos and Conditioners are deliciously fragrant -- stocked with citrus, fruity, green, aldehyde top notes; floral, jasmine, orange flower, and rose middle notes; and spicy, woody, musk dry notes.

**Q: Will the green-tea extract turn my hair green if I use Color Balance Shampoo too often?**
A: Not to worry! Green tea extract helps fight tonal change, so it neutralizes brassy, yellow tones for balanced results.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Review
*by C***N on 13 December 2025*

Ich nutze Haarpflege-Produkte nur noch von Joico. Sie halten das was sie Versprechen.

### ⭐⭐⭐⭐⭐ Review
*by D***L on 12 August 2021*

I like the way is doing it's job comparing with similar products plus that it smells really nice.

### ⭐⭐⭐⭐⭐ Review
*by A***R on 13 October 2020*

Product arrived on time and packaged well. This Joico shampoo is great for anyone with blonde highlights. Helps to keep the brassy or orange tint that sometimes comes with having grey hair or highlights. Makes my hair soft and smelling well. I would purchase again.

## Frequently Bought Together

- Joico Color Balance Purple Shampoo | For Cool Blonde or Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract
- Joico Defy Damage Protective Conditioner | For Color-Treated Hair | Strengthen Bonds & Preserve Hair Color | With Moringa Seed Oil & Arginine
- Joico Defy Damage Protective Shampoo | For Color-Treated Hair | Strengthen Bonds & Preserve Hair Color | With Moringa Seed Oil & Arginine

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---

*Product available on Desertcart Ireland*
*Store origin: IE*
*Last updated: 2026-02-05*