---
product_id: 328532642
title: "PROVOKE Touch Of Silver Brightening Purple Shampoo & Intensive Conditioner 400ml, Neutralises Yellow & Orange Tones, Formulated With Violet & Blue Pigments"
brand: "provoke"
price: "€ 31.64"
currency: EUR
in_stock: true
reviews_count: 13
category: "Provoke"
url: https://www.desertcart.ie/products/328532642-provoke-touch-of-silver-brightening-purple-shampoo-and-intensive-conditioner
store_origin: IE
region: Ireland
---

# Optical brighteners for enhanced shine Violet & blue pigments for brassy tone neutralization Keratin-enriched conditioner for deep hydration PROVOKE Touch Of Silver Brightening Purple Shampoo & Intensive Conditioner 400ml, Neutralises Yellow & Orange Tones, Formulated With Violet & Blue Pigments

**Brand:** provoke
**Price:** € 31.64
**Availability:** ✅ In Stock

## Summary

> 💜 Brighten Boldly, Shine Unapologetically!

## Quick Answers

- **What is this?** PROVOKE Touch Of Silver Brightening Purple Shampoo & Intensive Conditioner 400ml, Neutralises Yellow & Orange Tones, Formulated With Violet & Blue Pigments by provoke
- **How much does it cost?** € 31.64 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.ie](https://www.desertcart.ie/products/328532642-provoke-touch-of-silver-brightening-purple-shampoo-and-intensive-conditioner)

## Best For

- provoke enthusiasts

## Why This Product

- Trusted provoke brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Hydration Meets Repair:** Keratin-enriched intensive conditioner restores moisture and rebuilds hair structure.
- • **Long-Lasting Freshness:** Use every other wash to maintain vibrant, fresh-looking hair that turns heads.
- • **Brassy Tones? Not Here.:** Neutralizes yellow & orange hues in just one wash with powerful violet & blue pigments.
- • **Shine That Speaks Volumes:** Optical brighteners boost your hair’s natural radiance and protect against environmental damage.
- • **Tailored for Every Blonde:** Perfect for natural, coloured, highlighted, platinum blonde, white, and grey hair.

## Overview

PROVOKE Touch Of Silver Brightening Purple Shampoo & Intensive Conditioner is expertly formulated with violet and blue pigments to neutralize unwanted yellow and orange tones in blonde, grey, and white hair. Enriched with keratin and optical brighteners, it deeply hydrates, repairs, and protects hair from environmental damage, delivering vibrant, shiny, and healthy-looking locks after just one wash.

## Description

Product Description Touch of silver brightening Shampoo brightens hair colour in just one wash. Formulated with a unique mix of violet and blue pigments, this intensive toning Purple Shampoo restores your hair colour by removing yellow and orange brassy tones, whilst optical brighteners add shine. Touch of silver intensive Conditioner improves hair health and structure in just one wash. Formulated with restorative proteins from our keratin repair complex, this rich and creamy conditioner targets dry, damaged hair to help rebuild and protect its structure. Combined with a nourishing blend of anti-ageing properties and optical brighteners, hair is left smooth, moisturised and shiny. Use every other Wash. To prolong hair colour between toning, use our colour care Shampoo and conditioner. Ingredients Aqua (Water/Eau), Sodium Laureth Sulfate, Sodium Chloride, Coco-Glucoside, PEG-7 Glyceryl Cocoate, Disodium Cocoamphodiacetate, Parfum (Fragrance), Sodium Benzoate, Laureth-4, Phenoxyethanol, PEG-150 Pentaerythrityl Tetrastearate, PEG-6 Caprylic/Capric Glycerides, Glycol Distearate, Potassium Sorbate, Polyquaternium-10, Glyceryl Oleate, Citric Acid, Disodium EDTA, Cocamidopropyl Betaine, Benzophenone-4, Linalool, Hexyl Cinnamal, Glycerin, Sodium Hydroxide, Formic Acid, Hydrogenated Palm Glycerides Citrate, Tocopherol, Acid Violet 43, HC Blue No. 2. P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Brightens colour and removes brassy tones in just 1 wash. - For blonde, grey or white hair. - Violet & blue pigment for intensive toning. Safety Warning For external use only See more

Review: Great value for money - Takes the brassy tones out of my bleached hair. The conditioner is intense so leaves your hair really soft after the effects of years of bleaching. Great value for money. Much cheaper (and larger bottles) than tesco
Review: Lovey set works well - Love this set makes my hairs so soft takes a few washes to wash out the brassy yellow but always works well large bottles so will last ages best buy 😉 for grey hair great price too fabulous

## Features

- INTENSIFY HAIR COLOUR WITH PROVOKE BRIGHTENING SHAMPOO & INTENSIVE CONDITIONER FROM THE #1 PURPLE BRAND IN THE UK
- HOW DOES THE PURPLE MAGIC WORK? Formulated with anti-oxidants and optical brighteners, this shampoo protects against environmental pollution to safeguard your colour and boost shine, resulting in healthy hair that feels fresh and rejuvenated
- WHO IS THE PERFECT MATCH? Natural, coloured, highlighted or platinum blonde, white and grey hair
- Restore hydration and moisture with keratin enriched intensive conditioner
- Brightens hair colour by removing yellow and orange brassy tones

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07XQ6LKRX |
| ASIN  | B07XQ6LKRX |
| Best Sellers Rank | 2,884 in Beauty ( See Top 100 in Beauty ) 159 in Shampoos (Beauty) |
| Brand | PROVOKE |
| Colour | Purple |
| Customer Reviews | 4.6 4.6 out of 5 stars (1,620) |
| Customer reviews | 4.6 4.6 out of 5 stars (1,620) |
| Date First Available | 3 Sept. 2019 |
| Format | Lotion |
| Item dimensions L x W x H | 9.3 x 7.5 x 21.2 centimetres |
| Item model number | 40026602 |
| Item model number  | 40026602 |
| Item weight | 0.8 Kilograms |
| Manufacturer | Karium |
| Manufacturer  | Karium |
| Package Weight | 0.9 Kilograms |
| Package dimensions | 21.1 x 9.1 x 7.8 centimetres |
| Product Dimensions | 9.3 x 7.5 x 21.2 cm; 800 g |
| Product Dimensions  | 9.3 x 7.5 x 21.2 cm; 800 g |
| Scent | Verbena |
| Skin type | Combination, Dry, Normal, Sensitive |
| Volume | 900 Millilitres |

## Product Details

- **Brand:** PROVOKE
- **Hair type:** All
- **Item form:** Lotion
- **Material Type Free:** Paraben Free
- **Product benefits:** Anti-Breakage, Brightening, Damage Control, Hydrating, Nourishing, Repairing

## Images

![PROVOKE Touch Of Silver Brightening Purple Shampoo & Intensive Conditioner 400ml, Neutralises Yellow & Orange Tones, Formulated With Violet & Blue Pigments - Image 1](https://m.media-amazon.com/images/I/81JwsIy5kRL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Great value for money
*by V***E on 17 October 2025*

Takes the brassy tones out of my bleached hair. The conditioner is intense so leaves your hair really soft after the effects of years of bleaching. Great value for money. Much cheaper (and larger bottles) than tesco

### ⭐⭐⭐⭐⭐ Lovey set works well
*by A***R on 28 October 2025*

Love this set makes my hairs so soft takes a few washes to wash out the brassy yellow but always works well large bottles so will last ages best buy 😉 for grey hair great price too fabulous

### ⭐⭐⭐⭐⭐ One Use and I Can See the Difference
*by H***Y on 3 July 2024*

I tried a similar product a few years back and I saw no difference in my hair whatsoever. I also strongly disliked the smell of the previous product. I decided to give this a go and WOW! What a different experience. The smell is subtle and lovely. It lathered up great and I only lathered up once because I could feel how clean my hair was. It rinsed out easily and I had absolutely no staining. I used the conditioner, which was silky and also smelled lovely. What was surprising was, after only one wash, my hair looked mor silver with less yellow. My husband (who isn’t the most observant guy on the planet) commented immediately. I’m really a fan of this haircare.

## Frequently Bought Together

- PROVOKE Touch Of Silver Brightening Purple Shampoo & Intensive Conditioner 400ml, Neutralises Yellow & Orange Tones, Formulated With Violet & Blue Pigments
- PROVOKE Touch of Silver Toning Treatment Mask 200ml | Purple Conditioner for Blonde, Platinum, White or Grey Hair | Purple Shampoo Alternative to Banish Brassy Tones, packaging may vary
- PROVOKE Touch of silver Brighten and Defrizz Purple Serum 100 ml. Neutralise Brassy Tones. Anti Frizz, Seal Split Ends. Plant-Based Keratin. Purple Pigments. For Blonde, Highlighted and Grey Hair

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**Shop now:** [https://www.desertcart.ie/products/328532642-provoke-touch-of-silver-brightening-purple-shampoo-and-intensive-conditioner](https://www.desertcart.ie/products/328532642-provoke-touch-of-silver-brightening-purple-shampoo-and-intensive-conditioner)

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*Product available on Desertcart Ireland*
*Store origin: IE*
*Last updated: 2026-02-24*