---
product_id: 308469199
title: "Brand Transformation: Transforming Firm Performance by Disruptive, Pragmatic and Achievable Brand Strategy"
brand: "keith glanfield"
price: "€ 69.71"
currency: EUR
in_stock: true
category: "books"
url: https://www.desertcart.ie/products/308469199-brand-transformation-transforming-firm-performance-by-disruptive-pragmatic-and-achievable
store_origin: IE
region: Ireland
---

# Brand Transformation: Transforming Firm Performance by Disruptive, Pragmatic and Achievable Brand Strategy

**Brand:** keith glanfield
**Price:** € 69.71
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Brand Transformation: Transforming Firm Performance by Disruptive, Pragmatic and Achievable Brand Strategy by keith glanfield
- **How much does it cost?** € 69.71 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.ie](https://www.desertcart.ie/products/308469199-brand-transformation-transforming-firm-performance-by-disruptive-pragmatic-and-achievable)

## Best For

- keith glanfield enthusiasts

## Why This Product

- Trusted keith glanfield brand quality
- Free international shipping included
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- 15-day hassle-free returns

## Description

To be of value to firms, branding must operate in the 'real' world, not a theoretical one, unlocking latent commercial potential and delivering tangible business results. The imperative is to pragmatically change as you go, making simple branding changes that deliver a commercial difference. This...

## Features

- ISBN-13: 9781138064300

## Images

![Brand Transformation: Transforming Firm Performance by Disruptive, Pragmatic and Achievable Brand Strategy - Image 1](https://merchant-store-media.s3.amazonaws.com/merchant/media/2205/22059781138064300)

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*Product available on Desertcart Ireland*
*Store origin: IE*
*Last updated: 2026-02-18*