ionTrue Tones for Dark Hair Permanent Crème Hair Color Crimson Crimson

I used this with 30 developer & 5 drops of 050 permanent cooling violet additive and it really did its thing 💟

I have natural darkest dark brown with red undertones hair color, I love this line of product I have been using this line for a couple of years now, I did manage a couple of years ago to achieve a bright fire red hair color with using the brightest red for dark hair it was beautiful then I got Covid hair and started losing it by the hand fulls so sadly I went back to my natural color for a year and my hair is very healthy now and growing back so I decided to go back bright red. I use a red color depositing shampoo once a week to maintain.

Came out beautifully and its still in my hair a few months later, while incredibly faded it certainly lasted a long time and I was extremely pleased how it came out. I have dirty blonde hair and used 20 developer and did not bleach or use coloring enhancers. Its faded to a orangish pink color but still looks nice. Very happy with this purchase

Such a vibrant red which I love. Does not fade quick but it helps to not wash your hair for 3 days after initial dye. My natural hair is hard to break through so I use a 30 volume developer.

Yess

Will buy again

I have really dark brown, thick & curly hair, & this color stays just as well as salon color. I use this color with 30vol developer to get this vibrancy, & it stays for weeks. I've stretched this color for 2 months once, minus the roots the red was still shining.I just touched up my roots in these photos. No filters, just sunlight

This red color really works. I have tried several other brands of red and never had this result. I recommend for anyone who wants vibrant red hair.