Retail Management: A Strategic Approach
Product ID: 157144768
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The text that helps readers thrive in todayยs retailing industry. An Overview of Strategic Retail Management; Situation Analysis; Targeting Customers and Gathering Information; Choosing a Store Location; Managing a Retail Business; Merchandise Management and Pricing; Communicating with the Customer; Putting it all Together For readers that want to incorporate a pre-defined and well-integrated strategy into their retail experience. This text also offers plenty of career advice and information for those seeking to expand their opportunities. Review: Value for money, as good as the new edition - I'm amazed I am able to buy this at 10% of what I would have paid for if I've bought the latest edition of the textbook! And this textbook is only 1 edition older, with hardly any changes. Would totally recommend all students to buy this edition rather than the new one, unless you have cash overflowing from your pockets. Review: It came quick and beat campus prices - was a great find, came almost looking new but a dull gloss, all pages were there and for the price you got more then what you pay for with this company! can't beat it.
| Best Sellers Rank | #5,758,479 in Books ( See Top 100 in Books ) #1,418 in Retailing Industry (Books) #46,689 in Business & Finance |
| Customer Reviews | 4.7 out of 5 stars 23 Reviews |
N**W
Value for money, as good as the new edition
I'm amazed I am able to buy this at 10% of what I would have paid for if I've bought the latest edition of the textbook! And this textbook is only 1 edition older, with hardly any changes. Would totally recommend all students to buy this edition rather than the new one, unless you have cash overflowing from your pockets.
V**A
It came quick and beat campus prices
was a great find, came almost looking new but a dull gloss, all pages were there and for the price you got more then what you pay for with this company! can't beat it.
L**S
Perfect
It was exactly what I needed. It was in excellent condition, exactly as advertised.
S**.
great experience
Text does a good job of explaining the approach of the book in general, then focuses on the details in a fluid manner.
M**I
Good
Didn't have any issues at all. Got it in a decent time. It was the correct book I needed for school.
R**T
Five Stars
good
K**B
Retail Management - 11th Edition
I enjoy reading this book it contains a wealth of information. The information is current with today's market. I strongly recommend this book.
S**E
Applicable Textbook
I will start by saying I originally ordered this textbook thru Amazon marketplace. I never received my textbook and had to order from another site and pay expedited shipping because I needed the textbook for class. I tried to contact the seller and was notified he was no longer with Amazon. I will say that Amazon quickly refunded me my money so at least they have restored my faith in them, but I'm still unhappy with the whole experience. That being said, this is a review on the textbook itself and not my shopping experience. This text was for a retail mgmt class and it suited my needs just fine. It had helpful information and aided me in passing my class.
Trustpilot
5 days ago
3 weeks ago